Friday, June 13, 2014

The Mobile Mind Shift

Mobidia is excited to have our data referenced in Forrester's recently released book,The Mobile Mind Shift.

Smartphone’s have reprogrammed the way customers think and as a result, businesses need to do the same in order to keep up. Customers now use their phones for everything from playing games to making a bank transfer and ordering a pizza. Julie Ask focuses on what businesses need to do to exploit these ‘Mobile Moments’ and meet customers’ high expectations.  From mobile audits  and aligning business and technology teams to manufacturing mobile moments, The Mobile Mind Shift is your guide to building effective strategies to meet the ever expanding demands of mobile. It harnesses great ideas around how and why you should push your company to operate in the mobile world to ensure you are maximizing greater opportunities.


Don’t have the information you need to live in the mobile moment? The Mobile Mind Shift talks about resources available to leverage “borrowed mobile moments” such as the valuable data Mobidia has to offer on how and when customers are using applications and what gaps, opportunities or threats lie within.


Check out The Mobile Mind Shift today to see how your business can maximize on the mobile world we live in. 

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